# Move the sale forward in the conversation.

Product: Chat AI

Chat AI that answers buying questions, qualifies inquiries and connects customers to the next step across your website and supported messaging channels.

Interactive product examples use illustrative data; changes remain on the page.

## Turn a coverage question into a qualified inquiry.

A prospect asks whether you serve their area. Your agent can establish fit and arrange the right conversation while they are still engaged.

### Answer the buying question

Use assigned business knowledge to explain the service, then ask for the location and work the prospect has in mind.

### Establish whether the request fits

Use maintained service-area guidance or a configured lookup tool. Collect the remaining qualification details your team needs.

### Arrange the next step

Offer availability through a connected booking tool, update the contact through an assigned action or follow the configured route to your team.

## Make messaging part of the sales process.

### Qualify before the sales call

Collect the need, location and relevant buying details in the exchange, giving your team more context before speaking with the prospect.

### Answer from your business information

Attach service, product and policy knowledge so routine questions can be handled where the customer is already messaging.

### Connect the answer to an action

Assigned calendar, contact and custom API tools let an eligible conversation move beyond advice to a useful business record.

## Keep ownership of the conversation clear.

Choose where the assistant responds, what it may do and when a person should take over.

### Connected channels

Connect the intended provider and assistant for SMS, WhatsApp or other supported channels. Apply the messaging permissions and opt-out process for each.

### Reply boundaries

Set supported reply timing and response limits. Define which questions belong with the agent and which need your team.

### Human reply coordination

Supported CRM chat can pause AI after a team message. Confirm the handoff behavior for each connected channel.

## Product capabilities and architecture

Assistable Chat AI handles customer messages through a website widget and supported connected channels such as SMS and WhatsApp. An assigned assistant uses your knowledge and tools to answer, collect information and take action.

### More than an answer to the FAQ.

### Website and messaging channels

Deploy through an Assistable widget and supported connected channels, including SMS and WhatsApp. Select the channels that belong to each agent's role.

### Knowledge-backed replies

Attach business sources for services, products, policies and common questions. The agent can retrieve relevant detail while the customer is evaluating an option.

### Tools inside the conversation

Check availability, update contact information and call a business API through assigned tools. Carry the inquiry through to a recorded action.

### Reply and pause controls

Configure reply timing and response limits. In supported CRM chat, sleep settings pause eligible AI replies after a team member responds.

### Shared business logic. Connected customer channels.

Maintain the assistant’s knowledge and actions together, then connect the channels your customers use.

### An agent behind each entry point

A widget uses its assigned assistant. Connected GoHighLevel chat can use Active Tag rules to route eligible incoming messages.

### Information and action together

Knowledge supplies maintained guidance. Tools connect the answer to a live calendar, contact record or business system.

### Structured results where supported

Cards and artifacts make returned options and details easier to compare in supported channels.

## Operating controls and references

### Clear ownership of every conversation.

Decide when the agent should answer, what it may do and when your team should take over.

### A defined role

Scope the information the agent collects and the actions it can use. Route sensitive or unsupported requests to your team.

### Channel-specific permissions

Connect the intended provider and apply the appropriate messaging consent and opt-out process. Enabling a channel setting does not establish permission to message.

### Human reply coordination

Set the supported pause and handoff behavior for each channel. Website widgets and connected CRM chat use their respective configurations.

- [Connected CRM chat and reply controls](https://docs.assistable.ai/v3/guides/chat/activate-ghl-chat)
- [Install a website chat widget](https://docs.assistable.ai/v3/guides/widgets/install-chat)
- [Website chat configuration walkthrough](https://www.assistable.ai/resources/website-chat-agent)

## Connect the next part of your workflow.

- [Widgets](https://www.assistable.ai/solutions/widgets): Turn website visitors into conversations and inquiries.

- [RAG](https://www.assistable.ai/solutions/rag): Ground agent answers in your services, policies and content.

- [Tooling](https://www.assistable.ai/solutions/tooling): Connect conversations to calendars, records and APIs.

## Chat AI questions.

### Is Chat AI only a website chatbot?

No. A website widget is one entry point. Assistable also supports connected messaging workflows such as SMS and WhatsApp. Each channel needs its own supported connection and configuration.

### Does Chat AI integrate with GoHighLevel?

Yes. Connect the location and configure Active Tag rules to route eligible incoming contact messages to an assistant. Supported reply timing, response limits and sleep settings shape how it responds alongside your team.

### Can a person take over?

Yes. Supported CRM chat can pause eligible AI replies after a team message. Website widgets use their configured handoff experience. Set the route and availability around how your team actually handles inquiries.

### Can chat agents create bookings and update records?

Yes, through connected and assigned tools. Configure the calendar, account permissions and required inputs for booking, contact updates or custom API actions.

## Give customer messages somewhere useful to go.

Show us where inquiries arrive and what makes a qualified opportunity. We will help connect the conversation to your sales process.

[Talk to sales](https://www.assistable.ai/contact)

Source: https://www.assistable.ai/solutions/chat-ai